Brand Policy
Last updated: July 28, 2026
This Brand Policy explains how you may — and may not — use the ShiftCare Pro name, logo, and other brand assets (together, the "Brand Assets"). The Brand Assets are owned by Nupress Technologies and are protected by trademark, copyright, and other intellectual property laws. By using our Brand Assets, you agree to follow this Policy, our Terms of Use, and any specific written permissions we grant you.
1. Our Brand Assets
Brand Assets include, without limitation:
- The ShiftCare Pro name and wordmark;
- The ShiftCare Pro logo and icon;
- Our product screenshots and marketing materials;
- The look and feel of our website and applications, including our color palette and page designs.
2. Permitted uses
You may use our Brand Assets without prior written permission only to:
- Refer to our Service truthfully — for example, stating that your organization uses ShiftCare Pro, or writing a review, news article, or tutorial about the Service;
- Link to our website — using our name or unmodified logo as a link to shiftcarepro.com;
- Indicate a genuine integration — stating that your product "works with" or "integrates with" ShiftCare Pro, provided the integration exists and the statement is accurate.
When using the Brand Assets under this section:
- Use the name and logo exactly as we provide them — do not alter colors, proportions, spacing, or typography, and do not add effects such as gradients, shadows, or outlines;
- Leave clear space around the logo and do not crowd it with other visual elements;
- Do not make our logo the most prominent element of your material — your own brand should always be more prominent;
- Always write the product name as "ShiftCare Pro" — do not abbreviate, hyphenate, translate, or combine it with other words.
3. Prohibited uses
You may not, without our prior written permission:
- Use the Brand Assets in a way that suggests partnership, sponsorship, endorsement, or certification by ShiftCare Pro or Nupress Technologies where none exists;
- Use the Brand Assets as part of your own product name, service name, company name, logo, trademark, domain name, social media handle, or app name;
- Register or use any name, domain, or mark that is confusingly similar to "ShiftCare Pro";
- Modify, distort, recolor, animate, or create derivative versions of our logo or wordmark;
- Use the Brand Assets on merchandise or other physical goods offered for sale;
- Use the Brand Assets in connection with any unlawful, misleading, defamatory, or disparaging content, or in any way that harms the reputation of the Service;
- Copy the distinctive look and feel of our website or applications in a manner likely to cause confusion;
- Use the Brand Assets to imply that content, advice, or services you provide originate from us.
4. Requesting permission
If you would like to use our Brand Assets in a way not covered by the permitted uses above — for example, in advertising, at an event, in a press release, or in a co-marketing campaign — contact us at brand@shiftcarepro.com with:
- Your name and organization;
- A description of the intended use, including where and for how long the Brand Assets will appear;
- Mock-ups or samples showing how the Brand Assets will be displayed.
We will review requests promptly. Any permission we grant is limited to the specific use described, is non-exclusive and non-transferable, and may be revoked at any time.
5. Ownership and goodwill
All use of the Brand Assets, including any goodwill generated by that use, inures solely to the benefit of Nupress Technologies. Nothing in this Policy grants you any ownership interest in the Brand Assets, and you agree not to challenge our rights in them.
6. Enforcement and changes
We may review any use of our Brand Assets and require changes to, or the removal of, any use that violates this Policy or that we believe harms our brand or misleads users. We may update this Policy from time to time; the "Last updated" date above shows when it was last revised. Continued use of the Brand Assets after an update constitutes acceptance of the revised Policy.
7. Contact
Questions about this Policy or brand usage requests:
- Email: brand@shiftcarepro.com
- Legal: legal@shiftcarepro.com
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